 I'd like to take a guess and say that you have already heard about MBTI, DiSC and other personality tests or psychometric profiling tools that have been used to enable businesses to understand what makes people tick and how we can more effective, but have you heard of Motivational Maps? How can this tool help you? Do you know what motivates you?
If you’ve answered no to any of the above… read on! Motivational Maps focus on three clusters and nine individual motivators. Measuring whether you or your team are focused by Achievement Relationships or Growth The tool will then look at the individual motivators analysing what drives your motivation but also measuring where you are against what motivates you!  Why might you need to know that? Its important to know if you are: An individual | Its a great way to understand where you are at, what you should focus your time on and of course what you can do to help improve your motivation levels A new business | Understanding you motivators and how you can build those into your new business; vision, mission, strategy and work ethic. This is where it really supported me. An established business | Understanding what motivates your team, how they work together and identifying focus areas to strength the team as a whole and individuals Let me tell you my story, I'll keep it brief! I made a decision last year to set up my own company and that was probably one of the biggest moves I’ve made in my career to date. I knew WHAT I wanted to do, but I was STUCK, I wasn't sure what to focus on and what was important to me, let alone what would make me different to others in the marketplace. After attending a networking event I met Paul Ward, Black Top Coaching, who presented on Motivational Maps and I was intrigued. Previously I'd only used tools that measure a static factor but Motivational Maps the results adapt over time as the person and their environment changes. It seemed like a great tool to measure and understand; empowerment, motivation, team dynamics and a way to measure equity within the workplace. I have always believed that I am in tune with knowing what my motivators are and where I get enjoyment and thought, it won't tell me anything I don't already know... I knew that I was low on motivation and energy, I'd just left corporate HR after many years and having to lead on COVID and Brexit responses was ready to down tools for a bit, as with so many others within the HR Profession. I met with Paul who talked me through my responses, it was clear that I was low on motivational energy however I found clarity in where I could focus to re-energise and further my motivation. The results shows that I would get motivation from:
I quickly realised that I could use this tool to help shape my business so that I would get the most motivation from what I was doing. I also saw that it would be a great tool to be able to offer customers to increase their awareness and understanding within their businesses and as individual leaders. I started to create my vision focusing on empowerment, agility, and flexibility in my business model. I also built in how I could support the local community and remain an expert in my field. All of these areas became embedded into my value proposition considering my customer, what my offerings might be and also what would help me grow and develop as a business owner and individual. What happen next? As I had adapted my business plan and the fog was beginning to clear I decided that I wanted to take two actions: 1.Complete a questionnaire to see what changes if any had occurred. 2.Become a licenced practitioner for Motivational Maps The Second Questionnaire There were a few reasons I wanted to complete another questionnaire, one was to understand if the changes I'd implemented would show as a difference in the results. I also wanted to check in and understand whether there had been an improvement on my motivational levels. What can I say. I felt my motivation, clarity and focus had improved and the motivational map agreed. My level of motivation had increased by 39% to be an amazing 87%. This meant within the space of a few months, I'd gone from being worryingly demotivated to highly motivated. What else did the report show? It showed that some of my motivational values had changed in importance to me and all but one I was highly motivated it. Whilst there is still an area for improvement, which I’m working on, it’s a great feeling to feel the transformation both in myself but also to see it within data analysis. Why become a licensed practitioner? As I mentioned before, I was aware this would be a great tool for individuals, leaders and businesses to aid them further in their drive to understand their;
I feel that motivational maps are a game changer because the tool is looking at what motivational values an individual holds and whether they are being motivated by that at present. It is important to me that my customers are able to measure and obtain rich valuable information that will make a difference to their business, team and themselves. Following on from COVID we have all seen a massive shift in employee expectations, it is much more about what added value the employer can bring to the employee. I feel that motivational maps enables the employer to measure that and so much more. How could I use Motivational Maps within my business? Motivational maps is a great way to;
Whilst you can run individual reports you can also compile team reports to really get into the detail and to make that difference! If you'd like to find out more then please contact me, I'd be happy to go through the process, reporting and outcomes in more detail after all: 
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September 2024
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